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Lenuity / Our products

BUY BY PHONE

A different route
to ownership.
A wider possibility
for your homes.

A gradual home-purchase model that gives customers a choice about how they build ownership—and homebuilders another way to reach potential buyers.

See how it works
Illustrative Buy By Phone app on an angled titanium iPhone, showing ownership progress and sample US dollar figures
Illustrative US app screen. Sample dollar figures are not an offer or forecast.

A DIFFERENT PATH TO OWNERSHIP

A share today.
Room to grow.

Buy By Phone is designed around an initial ownership purchase followed by optional purchases of additional interests over time.

HOW IT WORKS

Start with a share.
Choose what comes next.

01

Purchase an
initial interest.

The customer buys an ownership interest in the home through the agreed closing process.

02

Pay rent on
the rest.

Rent is paid on the portion not owned. Rent and ownership purchases remain separate.

03

Build ownership
over time.

Optional additional purchases increase the customer’s ownership interest under the product’s terms.

Illustrative product overview. Purchase requirements, costs and availability are confirmed through your program discussion. Rent does not purchase equity.

FOR YOUR HOMEBUILDING BUSINESS

Broaden the
conversation.

Buy By Phone is one example of Lenuity’s wider product capability, designed to connect more of your ideal buyers with a route to purchase.

The commercial opportunity is to reach additional demand without making a price discount the starting point. The right fit depends on your development, customers and program.

Explore the wider financing service

START WITH YOUR AMBITION

Your homes.
Your customers.
A new advantage.

Tell us about your developments, the buyers you want to reach and what you want financing to do for your business.

inquiry@lenuity.com

LET’S TALK

Built around
your business.

We’ll use your information to respond to your inquiry.